Below is a sampling of marketing materials from several campaigns I worked on during my time at the University of Wisconsin-Madison's Division of University Housing. The Marketing department serves as the Division's strategic communications leader, the in-house creative agency, and the protector of both the Division and the University's brand. Our mission was to serve as thought leaders in the area of communication, strategize to provide smart marketing solutions to our fellow departments and campus partners and improve the resident experience while reflecting the Division's core values of care, creativity, excellence, integrity, optimism, respect and stewardship.